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Marketing Art Director

Marketing
Description

The marketing art director artist will be responsible for the development of visual and video assets for the marketing, social media, in-game, UA, and community efforts of Moon Active's games. The role will conceptualize and develop creative ads, working with existing assets and contracting additional freelance artists as needed. The marketing artist will also create gameplay trailers and videos, working closely with developers and internal teams.

Responsibilities

  • Contribute to the conceptualization, design direction, and development of beautiful and engaging user facing visual art and video assets across our games
  • Develop creative ads to support the user acquisition campaigns for mobile games targeting unique demographic and interest-based targets across multiple campaigns and mobile games
  • Work with marketing team and developers to ensure that the visual identity is in line with the marketing strategy
  • Support the product team in developing in-game promotional art, designing email communications, and in-game visual communications
  • Create assets for the games’ social media and community needs
  • Produce video assets such as trailers and gameplay videos from gameplay capture, to editing, creating title graphics, sound design, and visual effects / motion graphics
  • Review, recommend, and manage external freelance artists or creative vendors appropriate to each project and game
  • Work with freelancers and external vendors when necessary to outsource additional workload
  • Maintain excellent communication internally and externally with our development partners
Requirements
  • Minimum of 2 years experience developing artwork in video games or related field
  • Mobile gaming experience is a huge plus
  • Solid understanding of color, composition, typography and graphic styles
  • Excellent Photoshop, Illustrator, InDesign advanced skills
  • Excellent Premiere/Final Cut Pro and After Effects skills
  • Ability to research, recommend, direct, and manage appropriate external vendors and artists
  • A passion for games and mobile gaming
  • Self-starter, able to work autonomously
  • Strong written and oral communication skills and ability to work with creative partners
  • Ability to work on multiple projects in parallel while meeting changing deadlines and priorities
  • Positive attitude and a love for problem solving
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